by Julie | May 21, 2014 | Research, The Lens Blog
Today, Social lens Research in partnership with MocoSpace and Identity launched a new study on the mobile beauty habits of African American Women. The study found that 73% of African American Women versus 64% of the total population surveyed use mobile to research...
by Julie | Jan 17, 2014 | Research, The Lens Blog
Social Lens Research announces the launch of participant recruitment for The Impact of Mobile Technology on Hispanic Businesses Study. The study is being conducted for Mobile Future, in partnership with the US Hispanic Chamber of Commerce (USHCC) and Latinos in Tech...
by Julie | Oct 16, 2013 | Research, The Lens Blog
Our new report, Hispanics Go to the Movies: Starring Mobile and Social, conducted via MocoSpace, a mobile game platform, with strategy guidance from Lopez Negrete Communications, Inc., offers statistics and insights about Hispanics’ movie-going attendance and purchase...
by Julie | Sep 4, 2013 | Research, The Lens Blog
Social Lens Research recently assisted Consumer Reports en Español and LATISM in a research study about the usage of multivitamins in the Latino community. The findings revealed that Latinos frequently use vitamins and supplements often at the suggestion of a health...
by Julie | Jun 4, 2013 | Research, The Lens Blog
Latinos are early adopters of mobile phones and 28% more likely to own a mobile phone than non-Hispanic whites. How do Latina moms monitor mobile security risks? To find out, we recruited 270 Latina moms—150 had already purchased phones for their children and 120 are...
by Julie | May 15, 2013 | Research, The Lens Blog
Social Lens Research and MocoSpace recently teamed up to understand how Latinos—America’s fastest-growing, highly mobile and social consumers—are hitting the road! Survey Results: To better understand how Latinos plan, manage and share trip experiences, we...