LENS IN THE NEWS: RECENT PRESS MENTIONS
Social Lens Research is selected as a semi-finalist for the Amazon Small Business Grant
The Importance of Voice-First Experiences for Multicultural Moms, a Study by Social Lens Research
Privacy, Accuracy Hinder Voice Commands
Millennial Shoppers Still Aren’t Mobile
35pc of millennials buy on mobile as mcommerce adoption rises: report
2015 Hispanic Social Marketing Update II: YouTube and Instagram
New insights on how mobile marketing can engage Hispanic movie-goers
Mobile ticketing opportunity untapped for Hispanics: report
Not Just Games: Using The MocoSpace Mobile Game Platform For Hispanic Research
RECENT PUBLIC STUDIES
Latina Moms with Mobile Enabled Kids: a new parenting challenge (Infographic)
Latinos are early adopters of mobile phones and 28% more likely to own a mobile phone than non-Hispanic whites. How do Latina moms monitor mobile security risks? To find out, we recruited 270 Latina moms—150 had already purchased phones for their children and 120 are...
Latinos on the Road: A Social and Mobile Ride (An Infographic)
Social Lens Research and MocoSpace recently teamed up to understand how Latinos—America's fastest-growing, highly mobile and social consumers—are hitting the road! Survey Results: To better understand how Latinos plan, manage and share trip experiences, we surveyed...
The Mobile Life of Moms: Using Pinterest to Get New Insights
The Mobile Life of Moms study is based on a scan of available research data and a digital ethnography study conducted with 25 participants recruited via GigCoin. We focused on early adopter moms (ex. social influencers, bloggers who are smartphone power users). The...
Brands + Pinterest Infographic: Why Brands Should Show Pinterest Some Love
Pinterest is growing fast with new numbers from a Compete study showing close to 20 million users. But what is really getting the attention of marketers is the purchase intent of users (who are 2x more likely to purchase than Facebook users) and referral traffic that...