by Debbie Hemley | Aug 7, 2012 | Social Research, The Lens Blog
~Second in a two part series on social media monitoring.~ In our article, Social Media Monitoring as a Call to Action, we discussed the importance of using social media to discover valuable information about your brand rather than just focusing on acquiring a higher...
by Debbie Hemley | Jul 11, 2012 | Social Media Monitoring, The Lens Blog
~First of a two part series on social media monitoring.~ Remember the Verizon commercials where the test employee roamed around asking, “Can you hear me now?” And the more times he asked the question, the more we hoped someone, anyone, was listening. Businesses are...
